Privacy

Privacy Policy

Last updated: June 4, 2026

Welcome to Vela.

Vela is a private mood check-in and emotional reflection app operated by Blumint Digital.

This Privacy Policy explains how we handle information when you use Vela, including the Vela mobile app, website, support services, and related features.

Vela is designed with privacy at its core. The app is intended to help you check in with your mood, reflect on how you feel, and build everyday emotional awareness while keeping your personal reflections private.

1. Overview

Vela is designed as a private, offline-first mood check-in app.

The core purpose of Vela is to allow you to record mood entries, notes, reminders, and reflections for your own personal use.

Our privacy principles are:

• Your mood reflections should feel personal and private.
• The core app experience should not require a public profile or social sharing.
• Your mood entries should not be sold to advertisers.
• You should understand what data is stored and why.
• Any future cloud, backup, or sync features should be clearly explained before use.

2. Information You Provide in the App

When you use Vela, you may choose to enter information such as:

• Mood check-ins
• Mood labels or emotional states
• Notes or reflections
• Daily check-in information
• Reminder preferences
• App settings
• Selected preferences within the app

This information is used to provide the core Vela experience, including helping you reflect on your mood and notice simple emotional patterns over time.

Vela is intended to store this information locally on your device unless a future feature clearly explains otherwise and asks for your consent.

3. Information Stored on Your Device

Vela is designed so that your personal mood entries and reflections are stored locally on your device.

This may include:

• Mood history
• Reflection notes
• Mood trends or summaries
• Notification preferences
• App settings
• Local app data required for the app to work properly

Because this data is stored locally, Blumint Digital may not be able to access, recover, restore, or delete this information for you.

If you delete the app, reset your device, or change devices, you may lose locally stored Vela data unless your device backup or a future supported backup feature preserves it.

4. Offline-First Design

Vela is designed to work without requiring an account or cloud sync for its core features.

This means you can use the app for private mood check-ins without creating an online profile.

The app is not designed around public sharing, social feeds, or making your personal reflections visible to other users.

5. No Selling of Personal Data

Blumint Digital does not sell your personal data.

We do not sell your private mood entries, notes, reflections, or app usage data to advertisers.

We do not use your private mood entries or personal reflections for targeted advertising.

6. Support Emails and Contact Requests

If you contact Blumint Digital for support, feedback, privacy questions, or other enquiries, we may receive the information you choose to provide.

This may include:

• Your name, if provided
• Your email address
• Your message
• Details about your device, app version, or issue, if you choose to include them
• Any screenshots or files you choose to send

We use this information only to respond to your request, provide support, improve the app, or handle your enquiry.

Please avoid sending sensitive personal information by email unless it is necessary for your support request.

7. Feedback

If you submit feedback through the Vela website or by email, Blumint Digital may use your feedback to improve the app, fix issues, or plan future features.

Feedback may include:

• Feature requests
• Bug reports
• General suggestions
• Privacy questions
• Comments about the app experience

We may retain feedback for product improvement and support purposes.

Do not include private mood entries, medical information, or sensitive personal details in feedback unless you are comfortable sharing that information with us.

8. Notifications and Reminders

Vela may allow you to set reminders to check in with your mood.

Notification preferences may be stored on your device to help the app send reminders at the times you choose.

You can usually manage or disable notifications through your device settings.

Vela does not need to read your private mood reflections in order to send basic reminders.

9. App Analytics and Diagnostics

Vela may use limited analytics or diagnostics in the future to help us understand app performance, improve reliability, and fix bugs.

This may include information such as:

• App crashes
• Performance issues
• Device type
• Operating system version
• App version
• General usage patterns, such as which features are used

If analytics are introduced, they should be used to improve app stability and usability.

Analytics should not be used to read your private mood entries, personal notes, or emotional reflections.

Where required, analytics and diagnostics will be handled in line with applicable privacy rules and platform requirements.

10. App Store and Third-Party Services

If you download Vela from the Apple App Store, Apple may process certain information as part of app download, purchase, subscription, billing, refund, and device management processes.

Blumint Digital does not control Apple’s privacy practices.

You should review Apple’s privacy information to understand how Apple handles your information when you use the App Store or Apple services.

If Vela later uses trusted third-party services for crash reporting, analytics, support, cloud backup, or subscriptions, this Privacy Policy should be updated to explain what services are used and why.

11. Future Cloud Backup or Sync Features

Vela may introduce optional cloud backup, sync, export, or account features in the future.

If this happens, those features should be clearly explained before use.

Where appropriate, you should be asked for consent before your personal mood data is moved away from your device or stored in the cloud.

Future cloud or sync features may require additional privacy terms, security measures, or account-related information.

Until such features are introduced, Vela should be treated as an offline-first, local-storage app for its core mood check-in experience.

12. Data Retention

Mood entries and reflections stored locally on your device may remain there until you delete them, delete the app, reset your device, or remove the data through app or device settings.

Support emails, feedback, and contact messages sent to Blumint Digital may be retained for as long as necessary to respond to your request, maintain records, improve the app, or meet legal and business requirements.

Where possible, we aim to keep retained support and feedback information limited to what is necessary.

13. Data Deletion

Because Vela is designed to store core mood data locally on your device, you may be able to delete your mood entries or app data directly through the app, by deleting the app, or through your device settings.

If you contact Blumint Digital by email and want us to delete support or feedback messages associated with your email address, you can contact us at:

vela@blumint.app

Please note that some information may need to be retained where required for legal, security, dispute resolution, or legitimate business reasons.

14. Data Security

Blumint Digital takes privacy seriously and aims to design Vela in a way that reduces unnecessary data collection.

However, no app, device, storage method, or communication system can be guaranteed to be completely secure.

You are responsible for protecting access to your device, including using device-level security features such as passcodes, Face ID, Touch ID, or other available protections.

If your device is lost, stolen, shared, or accessed by someone else, your locally stored Vela data may be at risk.

15. Children’s Privacy

Vela is intended for general personal reflection and is not specifically designed for children.

If Vela is made available to younger users, they should use it only with appropriate permission and supervision from a parent or guardian where required by law.

Blumint Digital does not knowingly collect personal information from children through the Vela website or support channels without appropriate consent.

If you believe a child has provided personal information to Blumint Digital without appropriate permission, please contact us.

16. International Users

Blumint Digital is based in the United Kingdom.

If you contact us from outside the United Kingdom, your support or feedback information may be processed in the United Kingdom or other locations where our service providers operate.

By contacting us or using Vela, you understand that privacy laws may vary depending on your location.

17. Your Rights

Depending on your location, you may have certain rights over your personal information.

These may include the right to:

• Ask what personal information we hold about you
• Request correction of inaccurate information
• Request deletion of certain information
• Object to or restrict certain uses of your information
• Request a copy of certain information
• Withdraw consent where processing is based on consent

Because Vela is designed to store core mood data locally on your device, Blumint Digital may not be able to access or provide a copy of your locally stored mood entries.

For support emails, feedback, or contact messages sent directly to us, you can make a privacy request by contacting:

vela@blumint.app

18. Not a Medical or Emergency Service

Vela is provided for personal reflection and emotional awareness only.

Vela is not a medical, mental health, diagnostic, therapeutic, counselling, crisis support, or emergency service.

You should not use Vela as a substitute for professional advice, diagnosis, treatment, therapy, counselling, or urgent support.

If you are worried about your mental health, emotional wellbeing, or safety, you should contact a qualified professional.

If you or someone else is in immediate danger or experiencing a crisis, contact local emergency services immediately.

19. Changes to This Privacy Policy

Blumint Digital may update this Privacy Policy from time to time to reflect changes to Vela, legal requirements, business operations, or user feedback.

When this Privacy Policy is updated, the “Last updated” date at the top of this page should be changed.

Any meaningful changes should be reflected clearly on this page.

Your continued use of Vela after this Privacy Policy is updated means you accept the updated policy.

20. Contact

If you have questions about this Privacy Policy, your data, or how Vela handles privacy, you can contact Blumint Digital at:

Email: vela@blumint.app

Product: Vela
Parent company: Blumint Digital

Terms

Terms of Use

Last updated: June 4, 2026

Welcome to Vela.

These Terms of Use explain the rules for using Vela, a private mood check-in and emotional reflection app operated by Blumint Digital.

By downloading, accessing, or using Vela, you agree to these Terms of Use. If you do not agree with these terms, you should not use the app.

1. Acceptance of Terms

By using Vela, you confirm that you have read, understood, and agree to be bound by these Terms of Use.

These terms apply to your use of the Vela mobile app, website, support services, and any related features or content provided by Blumint Digital.

If you are using Vela on behalf of another person or organisation, you confirm that you have the authority to accept these terms on their behalf.

2. Use of the App

Vela is designed to help users record mood check-ins, reflect on how they feel, and build everyday emotional awareness.

You agree to use Vela only for lawful, personal, and appropriate purposes.

You must not use Vela to:

• Break any applicable law or regulation
• Interfere with the security or operation of the app
• Attempt to access data, systems, or features you are not authorised to access
• Copy, modify, reverse engineer, or misuse any part of the app
• Use the app in a way that could harm Blumint Digital, other users, or third parties

Vela is intended for personal reflection and self-awareness. It is not designed as a professional, clinical, or emergency support tool.

3. Not Medical Advice

Vela is provided for personal reflection and emotional awareness only.

Vela is not a medical, mental health, diagnostic, therapeutic, counselling, crisis support, or emergency service.

The app does not provide:

• Medical advice
• Mental health advice
• Diagnosis
• Treatment
• Therapy
• Counselling
• Crisis intervention
• Emergency assistance

Any mood check-ins, reflections, prompts, summaries, insights, or app content are provided for general personal awareness only. They should not be treated as professional advice or relied on as a substitute for advice from a qualified healthcare, mental health, or wellbeing professional.

If you are concerned about your mental health, emotional wellbeing, or safety, you should contact a qualified professional.

If you or someone else is in immediate danger, experiencing a crisis, or needs urgent help, contact your local emergency services immediately.

4. User Responsibility

You are responsible for how you use Vela and how you interpret any information, reflections, or insights shown in the app.

You understand that mood tracking and emotional reflection are personal activities and that Vela cannot guarantee any specific outcome, improvement, or result.

You are responsible for:

• Entering accurate information if you choose to do so
• Deciding how often you use the app
• Interpreting your own mood entries and reflections
• Seeking professional help where appropriate
• Maintaining access to your device and any backups you choose to use

Because Vela is designed as a private reflection tool, you should avoid using it as your only source of support for serious emotional, mental health, medical, or safety concerns.

5. App Availability

Blumint Digital aims to keep Vela available, secure, and reliable. However, we do not guarantee that the app will always be available, uninterrupted, error-free, or compatible with every device, operating system, or future software update.

We may update, modify, suspend, or discontinue parts of the app at any time. This may include adding, changing, or removing features.

Some features may depend on your device, operating system, internet connection, app store availability, or third-party services.

Blumint Digital is not responsible for delays, interruptions, data loss, or issues caused by factors outside our reasonable control, including device failure, app store issues, operating system changes, network problems, or third-party service disruptions.

6. Intellectual Property

Vela, including its name, branding, logo, design, user interface, text, graphics, features, software, and related materials, is owned by or licensed to Blumint Digital.

You are granted a limited, personal, non-exclusive, non-transferable, revocable licence to use Vela for your own personal use, subject to these Terms of Use.

You must not copy, reproduce, distribute, modify, sell, lease, reverse engineer, or create derivative works based on Vela or any part of the app unless you have written permission from Blumint Digital or are allowed to do so by applicable law.

All rights not expressly granted in these terms are reserved by Blumint Digital.

7. Limitation of Liability

Vela is provided on an “as is” and “as available” basis.

To the fullest extent permitted by law, Blumint Digital makes no warranties, guarantees, or representations that Vela will meet your requirements, produce any specific result, be available without interruption, or be free from errors, defects, or security vulnerabilities.

To the fullest extent permitted by law, Blumint Digital will not be liable for any loss, damage, claim, or expense arising from:

• Your use of or inability to use Vela
• Your interpretation of mood entries, reflections, prompts, or insights
• Any decision you make based on your use of the app
• Loss of local data caused by deleting the app, changing devices, device failure, or lack of backup
• App store issues, device issues, or third-party service interruptions
• Unauthorised access to your device or app data where this is outside Blumint Digital’s reasonable control

Nothing in these Terms of Use excludes or limits liability where it would be unlawful to do so.

8. Changes to These Terms

Blumint Digital may update these Terms of Use from time to time to reflect changes to the app, legal requirements, business operations, or user feedback.

When these terms are updated, the “Last updated” date at the top of this page should be changed.

Your continued use of Vela after changes are made means you accept the updated Terms of Use.

If you do not agree with the updated terms, you should stop using the app.

9. Contact

If you have any questions about these Terms of Use, you can contact Blumint Digital at:

Email: vela@blumint.app

Product: Vela
Parent company: Blumint Digital

Support

Support

Need a hand with Vela? We are a small team and we read every message. Most questions about check-ins, reminders, mood history, and privacy can be sorted quickly over email.

Before you email

A few quick things that solve most issues:

• Make sure you are running the latest version of Vela from the App Store.
• Restart the app, and if needed, restart your device.
• Check your notification settings if reminders are not arriving.
• Remember that mood entries are stored locally, so deleting the app may remove them.

What to include

To help us respond faster, please tell us:

• Your device model (for example, iPhone 15)
• Your iOS version
• Your Vela app version
• What you were trying to do, and what happened instead
• A screenshot, if it helps explain the issue

Please avoid sending private mood entries or sensitive personal details unless they are necessary to resolve your issue.

Response times

We aim to reply within a few business days. Vela is a private reflection tool, not an emergency service. If you or someone else is in crisis or immediate danger, contact your local emergency services right away.

Feedback

Feedback

Vela is shaped by the people who use it. If something feels off, or you have an idea that would make Vela calmer and more useful, we would genuinely love to hear it.

What you can share

• Feature ideas and requests
• Bugs or things that are not working as expected
• Suggestions about the design or the wording
• Emoji packs or moods you would like to see
• Anything that would make your daily check-in feel better

How we use your feedback

We use feedback only to improve the app, fix issues, and plan future updates. We may keep your message so we can follow up or track common requests over time.

A gentle note

Please do not include private mood entries, health information, or sensitive personal details in your feedback unless you are comfortable sharing them with us.